🎯 The 4 Ps of Marketing: Your Roadmap to Attracting Customers That Stick

The 4 Ps of Marketing: Your Roadmap to Attracting Customers That Stick If you’ve ever felt like marketing is just throwing spaghetti at the wall and hoping something sticks, you're not alone. But here’s the thing—real marketing isn’t about doing more , it’s about doing what matters. And it starts with the 4 Ps —a classic framework that’s still relevant (and wildly effective) today. ✅ 1. Product – What Are You Really Selling? Your product is more than just a supplement, a coaching session, or a downloadable guide—it’s the transformation . Ask yourself: What problem does my product solve? How does it make life easier, better, or healthier? What makes it different from the rest? Example: If you’re selling a fiber drink, the product isn’t just “gut support.” It’s freedom from bloat, better energy, and stable blood sugar . Sell the outcome , not just the item. 💸 2. Price – Perceived Value Over Dollar Signs Pricing isn’t just about covering costs—it’s about mat...